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Friday, August 8, 2008

Denver Jeweler

Have you ever gone into a Denver jewelry store and talked to a jeweler, only to find that he actually knows less about diamonds than you do? Isn't that frustrating? Unfortunately, in the utilitarian world we live in, most artistic careers aren't given as much care and attention as those that relate to business. This is a cruel and demoralizing fact about our society, but not one without a remedy.

If the mainstream diamond jewelers are not doing their art justice, look for someone who does. Typically, they are small, privately owned establishments that create their own products in the back of their store. Wouldn't it be amazing if a jeweler actually was familiar with the term "fire breathing" when it comes to diamonds? Wouldn't it be astounding if he could measure his jewelry with something other than just "carats"?

You are looking for an artist, not a sales representative. You want someone who is not there to sell as much as teach you what making good jewelry is all about, and how to tell the difference. You want a friend, not a corporation, to ask you what you would like this ring to symbolize, and offer their time, effort, and consideration into making it even better.

I would not only encourage, but also strongly advise you going and checking out your Denver's Best Jewelry store: FJR Jewelers. It is an eye-opening experience you will never regret. Who knows, when it comes to jewelry, this fifteen-minute excursion could be the best thing you ever do.

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